- The Cycle Show & London eBike Festival returns 22-24th April at Alexandra Palace
- Impressive line-up of guests announced for the shows in London
- Huge exhibition halls welcome over 100 of the industry’s most exciting brands from across the world
January 2022, London: The first names of what is an impressive line-up have been confirmed for April’s Cycle Show & London eBike Festival, the UK’s largest and longest-running cycling exhibition. Stars of the men’s and women’s elite cycling scene from road, MTB and endurance cycling past and present will come together in London, including former road world champion Tom Boonen and current MTB world champions Greg Minaar and Evie Richards. The growing list of star names also includes Dan, Gee & Rachel Atherton, Sean Kelly, Martyn Ashton, Mark Beaumont and Paralympic champion Jaco van Gass.
Tickets for the event are selling fast with jam-packed line-ups across all three days. Guests will be hosted on stage in the theatre at London’s Alexandra Palace to talk about all things cycling and their experiences over the years in front of a live audience.
This is the Cycle Show’s first unveiling of guest speakers for the 2022 event and it has launched with a bang as four time Paris-Roubaix winner and 2005 world road race champion Tom Boonen leads the line-up alongside MTB legend Greg Minnaar. They will be joined by more mountain bike royalty in siblings Dan, Gee and Rachel Atherton as well as MTB cross-country champion Evie Richards and former British trials champion and YoutTube star Martyn Ashton.
Triple world champion and double paralympic champion Jaco Van Gass will be on stage over the weekend as well as the UK’s leading ultra cyclist and expedition specialist Mark Beaumont.. All these names will be interviewed by some of the best in the business including Matt Stephens and Laura Fletcher.
An impressive list of exhibitors will feature at the event bringing together stunning bikes, the latest tech, gear and gadgets as well as some exciting new product launches too. Brands on board for 2022 include Specialized, SRAM, Continental, Cannondale, Canyon, BMC, Vitus, Ridgeback, 3T, Tern, Haibike, Schwalbe, Riese & Muller, Bosch, Swift Carbon, Ribble plus all the UK’s top distributors showcasing their line ups of cycling’s best brands.
The multi-hall layout at Alexandra Palace means the eBike audience has a dedicated show within a show. The London eBike Festival also features its own Experts Stage with Shimano Steps covering a range of topics from commuting advice to bike maintenance and more.
Rutland Cycling are hosting a free eBike drop-in clinic, Vitus sponsors the children’s track with a new Balance Bike Fastest Laps competition, and Bike Drop partners with the show for the first time to offer secure parking for visitors arriving by bike.
Outside, Alexandra Palace’s famously hilly parkland offers an extensive testing area for all types of bike brands with a Demo Village located at the venue’s East entrance and a Mountain Bike/Gravel loop running inside a 1.5km Road/Commuter circuit.
Alexandra Palace offers parking for more than 1,300 cars. Free bike parking will be available at the venue during the show weekend. A free bus shuttle will also be available running to and from Alexandra Palace station and Wood Green Tube Station.
Alexandra Palace Way, London N22 7AY
The Cycle Show
The Cycle Show is the UK’s largest and longest-running cycling exhibition. Launched in 2002 by Upper Street Events Ltd at the Business Design Centre in Islington, the show rapidly outgrew its venue before moving to ExCeL and then to Earls Court in 2008. In 2011 the show relocated to Birmingham’s NEC where it achieved record attendance figures. Cycling legends that have appeared at the show have included Sir Bradley Wiggins, Vincenzo Nibali, Mario Cipollini, Lizzie Deignan, Eddy Merckx, The Athertons, Manon Carpenter, Bob Haro and Sir Chris Hoy, plus cycling fans such as Lord Sugar, Davina McCall and ex-England rugby captain Martin Johnson.
In 2019, Upper Street Events was acquired by Immediate Media, the owners of BikeRadar, Cycling Plus, MBUK and 220 Triathlon, creating a combined reach of 3.85m cyclists across the company’s channels.
In 2022, The Cycle Show will take the next exciting step on its journey, returning to London, this time at Alexandra Palace where it will co-locate with the launch of The London eBike Festival. The iconic venue will be packed with the very best cycling brands, while the parkland will host demo tracks utilising the famous steep climbs, giving visitors the chance to fully test ride the latest bikes while enjoying one of the finest views of London’s skyline.
The London eBike Festival powered by Shimano Steps
The London eBike Festival powered by Shimano Steps was founded by Upper Street Events Ltd. The UK’s first dedicated electric bike show was due to be held in May 2020, but is now all set for launch at the iconic Alexandra Palace from 22 – 24 April 2022. The event offers an opportunity for brands to meet with a highly-engaged, ready-to-buy audience eager to see the latest bikes.
Brands will be able to demonstrate their electric bikes to enthusiast cyclists looking to expand their riding with a new eBike, an electric bike-curious audience of leisure riders, and a large community of commuters who have abandoned cars and public transport and are looking for the ideal two-wheeled solution, all in the heart of London on perfect test terrain.
Line up (confirmed so far):
Tom Boonen // Evie Richards // Greg Minaar // The Athertons // Sean Kelly // Martyn Ashton // Mark Beaumont // Jaco van Gass // Matt Stevens // Rebecca Charlton // Laura Fletcher
Ridgeback Electric Bikes // Rutland Cycling // Shimano STEPS // Bike Stow // ETC – Everything To Cycle // Altura // ARCC Innovations // Atherton Bikes // Bafang Electric // Bell // Benno // Bik3d // Bike Register // Bikebook // black Bikes // BMC // Bosch eBike Systems // Brightside Bike Lights // Bryton // Cambrian Tyres Ltd // CamelBak // Cannondale // Canyon // Classified Cycling BV // Clif Bar // Continental Tyres // Cycling Sports Group // Cyclon // Didoo Sports // DT Swiss // Dynaplug // eBiketricity // Electrify Bikes // Elite // EMU Electric Bike Company // eStarli // Extra UK Ltd // Fantic // Feva Products Ltd // Finish Line // Flit (Cambridge) Limited // Forme // Freerider UK // Garmin // Giro // Gorille Bikes // Greenpeace // GT // Gtechniq Ltd // Haibike // Highway Cycles // Hikobike UK Ltd // Hope Technology // Hummingbird // ISON Distribution // Kinesis (Upgrade Bikes) // Kreidler // Kryptonite // Kuma Bikes // Lapierre // Lazer